Search Engine Techs
Frequently Asked Questions
Do you have questions? We have the answers!
We have compiled a list of the most popular frequently asked questions in regards to the types of internet marketing that we practice. To be specific, you will find information on Search Engine Optimization and Pay Per Click marketing.
If you cannot find the answer to your question, then we invite you to contact us so that we may have a chance to address it.
Frequently Asked Questions
What is Search Engine Marketing (SEM)?
It is a form of internet marketing that searches for ways to increase the visibility of a website through several techniques online. These types are paid placement, contextual advertising, and paid inclusion.
What is Search Engine Optimization (SEO)?
It is a method used to improve the amount or quality of traffic to a web site from search engines such as Google, via "natural" ("organic" or "algorithmic") search results.
Who are the largest Search Engine Marketing (SEM) vendors?
Google Adwords, Yahoo! Search Marketing, and Microsoft adCenter.
Is search engine optimization writing all we need to rank well in Google and the other major engines?
It is a continual effort to keep your website updated. Search engine writing constitutes about 65 percent of your successful internet marketing campaign. The other 35 percent depends on your actual site structure, quality inbound links, the keywords and key word phrases used in your site as well as the programming of the entire website.
How can SEO and a search engine marketing campaign improve our position in the search engines?
Typically all search engines are "brand-unaware". They are unaware of how big a company may be and do not take interest in identifying the size of the company. Search engines do not care if a company is in fact a leader in its own field. The method search engines use to actually find your web site and rank it high in the SERP’s (Search Engine Results Pages) is achieved through SEO and search engine marketing efforts.
Do we have to re-write it all over again?
No, however some pages may need to be altered or slightly corrected for the right keywords & key phrases instead of having to rewrite them all over. This means adding targeted keywords and key phrases into the existing body text and experience tells me that it is mostly effective for pages with over 300 to 500 words included.
Have you worked in my industry before?
We have worked with many industries such as real estate, hospitality, self-storage, legal, medical, financial, and technology.
What are your long term strategies for my website?
For every website we must research, plan, build, launch, promote, analyze, and report.
Do you have to alter my website at all?
Every website is different. We may have to move some things around and add new items to the website.
How long until I start seeing results?
Every month you should start seeing better results. The reports will show how your website is progressing.
What ranking guarantees do you provide?
We guarantee that you will come higher in the rankings every month. Keep in mind every industry is different. Some are more competitive than others. So it may take more time to come up on the first page.
Are you going to make changes to my website?
The client is informed if any changes may be needed to the website.
What reporting and overall communications will I receive?
Every month a report will be issued to the client. Account managers will communicate directly with the client.
What does your pricing model include and what other services do you offer?
Search Engine Techs bill on hourly rates. Other services we offer are website design, reputation management, and pay-per-click management.
Why is your own PageRank low?
The site is currently under construction.
Who are some of your competitors?
Other search engine optimization companies in Orlando, Florida.
How much will the traffic results cost and when can I expect to see them?
It depends on the industry. Some industries my take a few weeks to rank high while others may take a few months to see great rankings. The more time invested the quicker you will see the results.
What will happen if our relationship is dissolved?
Nothing, we do not have contracts. You own the entire website and domain name.
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